Vivek Astvansh
Title: Associate Professor of Quantitative Marketing and Analytics
Research areas: Advertising, Behavioural Strategy, Big Data & Machine Learning, Brand Equity, Branding, Business Analytics & IT, Business-IT Alignment, Business Value of IT Innovation & Social Media, Career Management, China, Competitive Strategy, Consumer Behaviour, Consumer Decision Making, Consumer Psychology, Corporate Governance, Corporate Strategy, Credit Risk, Data Analytics, Data Science, Dispute Resolution, Dynamic Pricing & Inventory Control, Empirical Operations-Finance Interface, Employment Relations, Environmental Perceptions & Attitudes, Firm Capabilities, Firms' Disclosure Activities, Firms Scope, Geographic Strategy
Bruce Dor茅
Title: Assistant Professor, Marketing
Research areas: Big Data & Machine Learning, Consumer Decision Making, Consumer Neuroscience, Emotions, Marketing Communications, Social Influence
Laurette Dub茅
Title: Professor Emerita, Marketing; James 海角社区 Chair of Consumer and Lifestyle Psychology and Marketing; Founding Chair, 海角社区 Centre for the Convergence of Health and Economics (MCCHE)
Research areas: Consumer Behaviour, Health Management, Healthcare Collaboration, International Collaboration, IT in Healthcare, Retail Marketing, Technology & Innovation
Hamid Etemad
Title: Associate Professor, Marketing
Research areas: Corporate Social Entrepreneur, International Collaboration, Leadership & Governance, Social Enterprise, Social Entrepreneur, Social Innovation
Ernan Haruvy
Title: Professor of Marketing
Academic title(s): Cleghorn Faculty Scholar
Research areas: Field Experiments, Law & Economics, Learning, Marketing Research Techniques & Survey Methodology, Models of Information & Learning, Online Advertising, Online Behavior, Operations-Marketing Interface, Optimization Under Uncertainty, Pricing & Revenue Management, Prosocial Behavior, Retailing, Statistical Methodology
Myung-Soo Jo
Title: Associate Professor, Marketing
Research areas: Cross-cultural Consumer Behaviors, International Marketing
Marie Josee Lamothe
Title: Professor of Practice, Desautels Faculty of Management & Bensadoun School of Retail Management; Academic & Executive Director, 海角社区 Dobson Centre for Entrepreneurship
Yu Ma
Title: Professor, Marketing; Bensadoun Faculty Scholar; Academic Director of the 海角社区 Institute of Marketing (MIM); Director of the 海角社区 Centre for the Convergence of Health and Economics (MCCHE)
Research areas: Big Data & Machine Learning, Consumer Decision Making, Data Science, Food Marketing, Retailing, Sustainable and Socially Responsible Operations
Siddhanth Mookerjee
Title: Assistant Professor, Bensadoun School of Retail Management / Marketing
Research areas: Consumer Psychology
Ashesh Mukherjee
Title: Associate Professor and Area Director, Marketing
Research areas: Consumer Psychology, Marketing Communications, Online Behavior, Prosocial Behavior
Emine Sarigollu
Title: Associate Professor, Marketing; Academic Director, International Management & Exchange Programs
Research areas: Brand Equity, Environmental Perceptions & Attitudes, Ethical Leadership, International Business, Marketing Research Techniques & Survey Methodology
Demetrios Vakratsas
Title: Professor, Marketing; Academic Director, MBA program
Academic title(s): Bensadoun School of Retail Management Faculty Scholar
Research areas: Advertising, Creativity, Health Care, Innovations, Marketing/Consumer Analytics
Clarice Zhao
Title: Assistant Professor, Marketing
Research areas: Big Data & Machine Learning, Consumer Decision Making, Digital Platforms, Marketing/Consumer Analytics, Retailing, Statistical Methodology
